2021 Light Our Way Campaign

WHAT: A regional teen coalition committed to promoting healthy, resilient communities, is teaming up with San Diego County Board of Supervisor Chair Nathan Fletcher to launch Light Our Way 2021. A county-wide celebration of Graduates, Everyday Heroes, and Resilient Communities, Light Our Way honors the Class of 2021 and San Diegans, from all walks of life, who’ve overcome hardship and loss during the COVID-19 pandemic.

Light Our Way will unfold against a civic backdrop emerging from the darkness of an 18-month global pandemic and into the light of brighter days ahead. Channeling the hope and possibility in the air, the young advocates have planned a spectrum of family-friendly activities designed to generate a joyful spirit of pride in graduates as they reflect on their academic achievements and prepare to embark on the next chapter of their life journeys. The celebration is also a tribute to community resilience, springing to life as San Diegans reconnect with friends, businesses, and community after weathering the loss and isolation of COVID-19.

WHO: Community Champion Supervisor Nathan Fletcher, will join young advocates, representing Advocates for Change Today (ACT), Project A.W.A.R.E., Boys to Men Mentoring Network, The Collective and San Diego Promise Neighborhood, on the front line of the campaign. Community Partners SAY San Diego, Outfront Media, and Business for Good — a local nonprofit dedicated to creating an economic arena that lifts all businesses across all neighborhoods — will lend their voices to the movement. Together, they will ground its mission in a powerful message: “We’re Stronger Than Ever!”

WHEN: Timed to bookend the time frame when many school commencement ceremonies will take place, Light Our Way will kick off Monday, June 7 and wrap up on Sunday, June 20. The first three days of the campaign, Monday June 7 – Wednesday, June 9, will spotlight messages and activities organized around the themes: Hope, Gratitude, and Joy. Afterward, the campaign will buzz with new creativity as residents, businesses, and nonprofit organizations contribute their unique voices to the festivities.